Create Fertility is a pioneering clinic specialising in natural and mild IVF, a low-dose alternative to traditional treatment.
The clinic came to us to raise awareness of their pioneering work, and launch their new clinic in London. Within a month of the start of our work, Create had received its highest ever number of enquiries.
Our campaign highlighted Create's commitment to the best interests of women and children and set out the emotional, financial, and health benefits of their treatment. Our carefully selected case studies helped fuel national coverage that spanned BBC Breakfast TV, This Morning, Sky News and Radio 5, the Daily Telegraph, the Daily Mail, the Financial Times and the Sunday Times, as well as many other outlets.
Alongside media outreach, we worked with the clinic's inspirational founder Dr Geeta Nargund on an awards campaign that saw her clinch the prestigious Chairman's Award at the 2014 Asian Women of Achievement Awards.